Top Marketing AI News Stories – Week of April 28, 2025

Artificial Intelligence for Good
Rolling Stone
There are literally thousands of emerging AI tools being developed and launched each day … Their sales AI tool for marketing literally can …

Session 6A: A.I. at Work: Essential A.I. Tools for Busy Executives
YouTube
Facilitator: Cliff Worley, AI Speaker/Expert, Head of Portfolio Marketing … Session 6A: A.I. at Work: Essential A.I. Tools for Busy Executives.

Sustainable Martech: How AI can make marketing greener, smarter, and a lot more human
Exchange4media
Sustainable Martech: How AI can make marketing … Marketing automation tools optimize workflows, reducing human drudgery and energy consumption.

These 4 AI Tools Saved Me 20+ Hours a Week—Here’s How to Use Them
Entrepreneur
Science & Technology · Money & Finance · Living · Franchise … This is your always-on marketing analyst. I’ll show you how to use tools like Google AI …

Maximize Marketing Impact with an AI-Driven Composable CDP powered by GrowthLoop and AWS
AWS
Leverage AI-powered technology for continuous performance optimization. This post will explore what a composable CDP is and why organizations are …

AI’s Real Value Is Built on Data and People – Not Just Technology
Unite.AI
AI Tools. Business · Chatbots · Code Generators … The ability for technology vendors to a valued partner will be dependent on both marketing …

How Vector Search in AI Impacts Your Data Strategy for 2025
CMS Wire
As artificial intelligence reshapes marketing technology, vector search … When a marketing team needs their AI system to access current product …

Complicated to Complex: AI Agents and Managing a Dynamic Martech Stack
CustomerThink
He also writes a blog on marketing technology, Chief Marketing Technologist. … AI in B2B Marketing: Why You’re Missing Out if You’re Not Using …

AI is driving greater personalization in marketing. But is it too much?
Inc. Magazine
AI Is Driving Greater Personalization in Marketing. But Is It … For the past decade, one of the great mantras of marketing is that technology …

AI Tools for Small Business Growth: Level Up Your Business Quickly & Efficiently
Success Magazine
To start implementing AI tools and technologies in your small business, think of adopting any other tool or technology. Just because it’s AI doesn’t …

How Model Context Protocol is shaping the future of AI and search marketing
Search Engine Land
> Artificial Intelligence Optimization (AIO) · > All topics. PPC … LLMs and AI tools have transformed nearly every industry, including marketing.

Tech Giants Bet Big on AI as Data Shows Clear Winners
PYMNTS.com
Companies embracing artificial intelligence (AI) are pulling … AI-powered marketing technology firm Bridgeline reported that HawkSearch, its AI …

We’re all getting more savvy to AI-washing
The Drum
Technology Artificial Intelligence. We’re all getting more savvy to AI … The best AI tools make your team’s work sharper, faster, or more …

The Two Sides of AI. How Some Journalists Use The Technology for Good and Others…Not So Much
Adweek
… ai. Headshot of Kevin Eck. By Kevin Eck. 18 hours ago. In a case of “who wore it better,” some news orgs are making use of Artificial Intelligence to …

What Every Business Needs to Know About Next-Gen AI Assistants for Scalable Growth
DesignRush
Top AI Content Marketing Tools in 2025 3. AI Solutions for Small … 65 AI Statistics: The Business Impact of Artificial Intelligence and Key Trends for …

AI Agents Can Be the New All-Stars on Your Team
Boston Consulting Group
The latest development in artificial intelligence capability, AI agents … Bringing agents onboard is not about adopting a new technology; it’s about …

How AI Eye-Tracking Tech Could Supercharge Film & TV Marketing
Deadline
How AI Eye-Tracking Tech Could Supercharge Film & TV Marketing. By … Meanwhile, AI and algorithm-based tools are being used by agencies that …

Can AI help secure marketing’s reputation as a catalyst for growth at C-suite level?
The Drum
Marketing Artificial Intelligence. Can AI help secure marketing’s … For marketers such as Wendy Duggan, director of marketing at Primark, AI …

AI bills target government use and fake images
State Affairs
… AI development, with a focus on how the technology could strengthen cryptocurrency security. … AI-powered marketing tools. It was created in a …

Online retailers in the US spent an average of $400k on AI last year
Retail Dive
… AI to improve customer service (61%), perform marketing … purchase licensing rights. Filed Under: Operations, Marketing, Technology, Consumer Trends, …

Savvy athletes and new technology are flipping traditional sports marketing on its head
The Conversation
This paradigm shift is being driven by the convergence of artificial intelligence (AI), data mining, immersive technology and the creator economy.

View this AI Firm’s Pitch Deck that Raised $5.8M to Automate Rote Adtech Tasks for Publishers
Adweek
The company plans to use the capital to hire engineers and deepen its generative AI capabilities as well as tools for brands expected to roll out by …

AI Is Your New Marketing Assistant—Here’s How To Train It
Forbes
I wanted to prove that you can lead high-impact marketing without burning out and that tools like AI aren’t about taking away creativity, but …

The top 10 enterprise generative AI applications – Based on 530 real-world projects
IoT Analytics
… AI are marketing (27%) and IT (24%). #1 industry to adopt generative AI: Technology. … Generative AI-based tools are often embedded into …

Bank marketing technology reaches a tipping point
ABA Banking Journal – American Bankers Association
… technology, analytics, and AI will impact the … Regarding artificial intelligence-powered marketing tools specifically, 2025 is the year AI …

How small businesses can compete with big brands using AI marketing
TechNode Global
… artificial intelligence (AI) in marketing is a game-changer. No longer the sole domain of the leading technology companies, AI technology is today …

How AI is elevating marketing in financial services
Infosys
Generative AI tools are fueling AI expansion in financial services … AI integration — rather than treating AI as just another technology tool.

When clients assume your best work was done by AI
MarTech
As more clients adopt generative AI tools for marketing … Marketing artificial intelligence (AI)Marketing management. Fuel up with …

AI Experts Don’t Believe AI Tools Will Lead to Mass Job Losses [Infographic]
Social Media Today
As AI tools continue to evolve, many are concerned that AI-based tools … technology buyers and sellers. All copyright resides with them …

AI Video Marketing 2025: Trends, Tools & Tactics
Programming Insider
Streaming / Technology. AI Video Marketing 2025: Trends, Tools & Tactics. by Marc Berman …

Consumers embracing Gen AI tools in lieu of typical search engines
Retail Customer Experience
Seven in 10 consumer products and retail companies view Gen AI as a transformative technology, a significant shift from last year. Yet Gen AI usage is …