Top Marketing AI News Stories, Week of December 22, 2025

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How AI is Making Marketers More Human
MarTech Series
Nearly half of marketing teams point to AI-powered content tools as … MarTech Series covers marketing technology news, editorial insights and digital …

AI Won’t Fix Your People Problems — Here’s What I’m Seeing Inside Franchises and Frontline Teams
Entrepreneur
As AI adoption accelerates, leaders are increasingly testing where technology … The AI tools that promise too much. One platform I was shown …

From Fear to Curiosity: How Great Leaders Reframe Innovation
Inc. Magazine
3 Ways to Harness AI for More Effective Marketing · Grow · Watch Out … AI tools. Their goal wasn’t to set policy; it was to learn, share, and …

One real reason AI isn’t delivering: Meatbags in manglement
The Register
When AI pilots fail, executives blame the technology. But research found a deeper problem: the AI tools didn’t learn. They couldn’t retain context or …

AI Wrapped: The 14 AI terms you couldn’t avoid in 2025
MIT Technology Review
Like “artificial intelligence” itself, “reasoning” is technical jargon dressed up with marketing sparkle. … Explore emerging technology with an MIT …

Thought Leadership of the Year: The AI marketing trends reshaping the industry in 2025
marketech apac
The entrance and the evolution of artificial intelligence in the marketing … AI marketing this year. With the impact the piece had in terms of …

When AI entered advertising and tested the limits of human connection
Storyboard18
The execution featured morphing visuals and digitally rendered characters, produced at scale using AI tools. … Why 2025 was the year marketing stopped …

AI in 2026: More Collaboration, Less Hype
TVTechnology
Artificial intelligence is quietly becoming the new front door to the internet: AI is no longer supporting the customer journey… it is the customer …

Disney is embedding generative AI into its operating model
AI News
Google’s Veo 3 AI video creation tools are now widely available … Tesco signs three-year AI deal centred on customer experience · Marketing AI.

AI isn’t coming for your job—it’s coming for your company
Fast Company
Larger companies, and those that don’t stay nimble, will erode and disappear.

How AI rewired marketing in 2025: The breakout use cases for marketing leaders
eMarketer
Artificial Intelligence (AI)TechnologyUnited States. How AI rewired … This article was prepared with the assistance of generative AI tools to support …

Marketers are keen to use generative AI in ad campaigns, but hidden costs lurk
Digiday
Marketers hope that using AI technology … Other brands are using generative AI tools and specialized templates to refine briefs at an early stage.

Accelerating your marketing ideation with generative AI – Part 1
AWS
This budget crunch is precisely why AI tools are becoming essential rather than optional for marketing teams. … Artificial Intelligence Blog.

Marketing Expert: Brands Must Balance AI Use with Authenticity
New York Institute of Technology
… artificial intelligence (AI) in marketing ads and campaigns. Kirk, who … While AI tools offer marketers an exciting new frontier, she notes …

The Business Risks of Using Generative AI in Marketing*
BOSS Magazine
Generative artificial intelligence (AI) tools have seen explosive growth in marketing departments, with teams now using them for blog posts and …

Marketing leaders prepare for layoffs as AI pressure mounts
Baton Rouge Business Report
Artificial intelligence is moving from buzzword to bottom-line mandate in corporate marketing … AI conversation in marketing. Read the full …

When the AI bubble bursts, humans will finally have their chance to take back control | Rafael Behr*
The Guardian
… Artificial intelligence (AI). When the AI bubble … At its core is a marketing pitch: current AI models already out-perform people at many tasks.

How to Review AI Tools: A Framework for Affiliates Promoting in the AI Boom
Affiverse
Your audience is bombarded with hype about artificial intelligence … The best AI tools for affiliate marketing solve real problems in measurable ways.

A look at retail’s year of AI news
Retail Dive
… artificial intelligence, but 2025 was still transformative … AI for customer support services, personalized email marketing and product search tools.

This AI-slop-free browser is the best idea of 2025?
Fast Company
Teleport back in time to November 30, 2022.

AI-driven creative tools expand fast, challenging the traditional agency model
eMarketer
TechnologyConnected Devices5GArtificial Intelligence (AI)Browse All → … Knowing how to use AI tools to enhance creativity rather than replace …

In Graphic Detail: The state of AI referral traffic in 2025
Digiday
AI tools crawl way more than they’re refer. Our … Get access to tools and analysis to stay ahead of the trends transforming media and marketing.

7 AI Productivity Tools to Boost Your Content Marketing Workflow
Brand Vision
Discover 7 best AI productivity tools to streamline your content marketing workflow, save time, and boost creativity for better results.

Forget Chatbots. This Is the AI Technology to Watch in 2026
PCMag
This Is the AI Technology to Watch in 2026. While ChatGPT or Gemini are … Artificial intelligence data collection scene, 3D rendering …

Data-First Leadership in the Age of AI – Knowledge at Wharton
Wharton Knowledge – University of Pennsylvania
AI · Data Analytics · Technology. Written By. Sajjad Jaffer. Nano Tools for Leaders® — a collaboration between Wharton Executive Education and …

The AI Advantage: How Data-Driven Intelligence Is Transforming Automotive Retail
Cox Automotive Inc.
Most of the AI tools used in automotive retail today are pointed … The combination of the right data and the right AI technology can help …

Harnessing AI to Drive Marketing Efficiency in Franchise Systems
Franchising.com
Artificial intelligence (AI) is no longer a futuristic concept; it’s an … AI allows marketing teams to scale content creation while …

AI is a marketing trick | Aleksandra Przegalińska*
IAI TV
AI is a marketing trick. How Silicon Valley forgot what intelligence … The contemporary discourse around artificial intelligence seems to be suffering …

AI Orchestration: The Engine of Smarter Retail Workflows
Total Retail
For retailers today, meeting customer expectations takes more than adding artificial intelligence tools. … While traditional AI tools operate …

AI Tools: 2025 A Year in Review by Jeff Foster
ProVideo Coalition
And creative minds will always find a way to break the technology to discover new ways to stand out in the midst of all the noise. AI Tools: 2025 A …

AI is making us more comfortable . . . and that’s the problem?
Fast Company
Great ideas need resistance. So do organizations. So do we.

Ironman, Not Superman*
Search Engine Journal
Explore the concept of AI as a copilot, understanding its impressive capabilities and inherent limitations in your projects.

Is anything trustworthy in the age of AI?*
Fast Company
Trust is no longer assumed—it must be designed, verified, and earned at every digital moment.

Adobe forecasts four creative trends shaping 2026 advertising campaigns
PPC Land
Marketing technology developments throughout 2025 demonstrated AI’s transformation of customer engagement. Smartly’s November 2025 research showed …

Passing the AI driven CX baton: our most read retail technology articles from last week
Retail Technology Innovation Hub
Currys is partnering with digital marketing specialist, Jellyfish … Fanatics is to use Rokt’s AI powered e-commerce technology to surface …

Transforming Law Firm Marketing with Advanced Automation Solutions
The Clarion-Ledger
… marketing efforts of law firms through advanced technology and data-driven strategies. … AI-powered voice technology streamlines the leasing journey, …

AI isn’t delivering returns—but that’s not stopping CEOs from throwing money at it
Fast Company
A survey by Teneo delivers some surprising truths about the efficiency gains derived from these new technologies.

AI Cancer Tools Infer Race from Slides, Fueling Health Bias
WebProNews
AI Cancer Tools Infer Race from Slides, Fueling Health Bias. AI … In the rapidly evolving field of medical technology, artificial intelligence …