Top Marketing AI News Stories, Week of June 16, 2025

AI Trends Shaping the Future of Business | CompTIA
CompTIA
Artificial intelligence (AI) is revolutionizing the business world, offering tools … tools to improve decision-making in operations, marketing …

How AI supercharges creativity and customer engagement
EY
Technology Leaders · Marketing & Growth Leaders · Cybersecurity & Privacy … At SXSW, the potential of artificial intelligence (AI) drove …

How Generative AI Is Powering Smarter Menus, Better Marketing, and Streamlined …
Restaurant Technology News
How Generative AI Is Powering Smarter Menus, Better Marketing, and Streamlined Restaurant Operations … AI tools aren’t just a novelty. They’re fast …

Homegrown martech tools are making a comeback
MarTech
There’s been a surge in homegrown martech tools in the past year, and AI is almost certainly the reason why.

AI Can Help Marketers Focus On Strategic Activities & Leave Repetitive Task To AI: Salesforce
YouTube
… marketing in an AI-first world. In a world where trust tech and … AI & future of workforce: Andrew Yang on how the technology will impact jobs.

Blue Collar Workers Add AI to Their Toolboxes
Kiplinger
Artificial intelligence can’t fix a leak or install lighting, but more … AI tools can automate marketing content for websites or online ads.

1 big thing: What AI is willing to do
Axios
AI models are increasingly willing to evade safeguards, resort to deception and even attempt to steal corporate secrets in test scenarios.

AI in Action: The Future of Video Marketing—How AI is Revolutionizing Content Creation for …
Fingerlakes1.com
A visual representation of AI technology transforming video marketing strategies. Artificial intelligence (AI) … Advanced AI tools can create …

Despite Promise of AI and Growing Pressure to Perform, Only 1 in 5 Marketers See Fast Growth
PR Newswire
… tools and are integrating AI into their marketing workflows. By … Marketing and Technology Leaders a Strategic Playbook for Unlocking AI’s Full …

Deloitte AI Institute – AI Insights
Deloitte
InformationWeek: Is AI bias artificial intelligence’s … Ars Technica: Successful AI business strategy depends on building worker trust in AI tools.

AI & Creativity: The New Power Couple Reshaping Content Production
Los Angeles Times
… marketing and technology. The panel emphasized AI’s potential to streamline arduous tasks and unlock new strategic possibilities within the …

The most effective marketing tools for small businesses
WFLA
Here are a few retail marketing automation tools that may benefit your business. HubSpot. HubSpot is an inbound marketing tool and AI-powered customer …

Generative AI reshapes health system marketing
Becker’s Hospital Review
… AI’s role across marketing, communication and patient experience. The group aims to identify new tools, applications and best practices to …

Beyond ChatGPT: What AI agents really do (and why it matters for customer experience)
Search Engine Land
Most people still think of AI as a tool for generating content or powering chatbots. But agentic AI is already driving deeper transformation—especially in customer experience.

Small businesses are using AI, but not spending much
Axios
36% of small business owners say they’re already using generative AI, and another 21% say they expect to start doing so over the coming year. But most small business right now use the free or low-cost entry level tiers.

Aligning The CIO, CFO & CMO For Search‑Driven ROI
Search Engine Journal
Visibility in AI search isn’t just marketing. It’s infrastructure, finance, and strategy. Here’s how enterprise leaders can actually show up.

Reddit stock jumps after company rolls out new AI advertising tools – CNBC
CNBC
… artificial intelligence-powered advertising tools. The two new features … “These are tools for a new era of community marketing, one where …

Nearly 60% Use AI to Shop — Here’s What That Means for Brands and Buyers
The Darden Report – The University of Virginia
… technology. Nearly 60% Use AI to Shop — Here’s What That Means for Brands and Buyers. 17 June 2025. Faculty News / Artificial Intelligence. f; t; in.

Meta Unveils New AI Ad Tools, Including Improved Video Generation Options
Social Media Today
Will that be the end of marketing and advertising as we know it? I suspect that, as with all AI tools, the best results will come via a combined …

AI Marketing Strategies : Marketing Frameworks
Trend Hunter
AI Marketing Tools · AI Content … Marketing Jobs Hub Centralizes Top Marketing Roles Using AI Technology.

Meta unveils generative AI tools for automated video, branding, and creative ads
Search Engine Land
Meta’s latest AI tools aim to help advertisers create high … marketing departments through inspiring leadership both on agency, client and marketing …

Adobe showcases the future of creativity, marketing and AI at Cannes Lions 2025
the Adobe Blog
We’re joined by some of the world’s most innovative customers, partners, and agencies to showcase how Adobe’s AI-powered creative and marketing tools …

‘Little things you can do to build an edge’: Meta is pushing brands and marketers to trust its …
Modern Retail
At its annual Performance Marketing Summit and with recent news coming out of Cannes, Meta has been on promoting its suite of AI tools.

Amazon CEO says AI agents will soon reduce company’s corporate workforce
CBS News
… AI tools to help fulfill workplace duties. “As we roll out more … Amazon is “investing quite expansively” in generative AI technology …

AI warnings are the hip new way for CEOs to keep their workers afraid of losing their jobs
CNN
I’m not saying Andy Jassy is lying. But he is clearly invoking AI to put a modern spin on a strategy as old as time: Keep workers working by making them afraid of losing their jobs.

Google Launches ‘Search Live’ Real-Time Voice Search In AI Mode
Search Engine Journal
Google Search Live with real-time voice conversations is now available in AI Mode for U.S. users. Talk to search, get audio responses plus web links.

CMOs, The Time Is Now To Assign An AI Leader
Search Engine Journal
Who do you trust, where do you start, and who will be the owner of AI? What to consider and a plan for marketing leaders to design an AI-forward team.

Top Trump labor official: America’s workers don’t trust employers with AI
Axios
“A lot of employees look at this and say, ‘This is going to be my robot replacement. Why would I use this? Why would I help train this if this is going to eventually replace me in my job?'”

Amazon expects to cut corporate jobs as it relies more on AI
NBC News
Amazon CEO Andy Jassy said Tuesday that the company expects artificial intelligence “will reduce our total corporate workforce as we get efficiency gains” over time.

ChatGPT’s weak spot
Axios
AI makers say their tools are “great for brainstorming,” but experts find that chatbots produce a more limited range of ideas than a group of humans.

18 Powerful Ways AI Can Help SMBs Elevate Their Marketing
Forbes
Whether inspiring content or generating insights, the right AI tools can help smaller marketing teams punch above their weight and connect …

AI is leveling the playing field for independent agencies
Marketing Brew
AI Content Marketing. Marketing’s new operating system. How AI is … Rather than layering AI on top of existing tools, Sigma was built with AI …

Essential AI Agents: 7 Tools Every Marketer Needs
MarTech Cube
As the revolution of AI marketing tools in 2025 … The finest AI is the one that is tightly coupled with your current marketing technology …

Go-To-Market Strategies: Balancing AI With Human-Centered Authenticity
Forbes
Sales & Marketing Process Optimization. AI-powered sales tools can dramatically improve insights from sales calls and pipeline conversion rates, …

If You’re Feeling Overwhelmed by the Number of AI Tools on the Market, Here’s What to Know
Inc. Magazine
If You’re Feeling Overwhelmed by the Number of AI Tools on the Market, Here’s What to Know … Best for: Marketing copy aligned with your brand voice.

Learn High-Income Skills Faster In 2025 With These AI Tools
Forbes
Generative AI tools require context. You can’t just ask ChatGPT “create a digital marketing strategy.” Well, you can, but the output quality would be …

AI is disrupting the advertising business in a big way — industry leaders explain how
CNBC
Artificial intelligence is shaking up the advertising business and “unnerving” investors, one industry leader told CNBC. “I think this AI disruption .

Every Business Is Becoming An AI Company. Here’s How To Do It Right – Forbes
Forbes
AI and technology are reshaping the workforce. The best way to … Writing and editing text may be the most popular use case for AI tools today.

AI tools collect, store data about you from all your devices – here’s how to be aware of what …
The Current GA
AI tools collect, store data about you from all your devices – here’s … Like it or not, artificial intelligence has become part of daily life.

How to lead in a world where AI thinks faster
Bangkok Post
Let’s face it. AI tools today can write strategy papers, create marketing content, analyse customer trends, and even suggest your next big move …

The AI Smorgasbord: Tech Success Depends on Personal Taste
Franchising.com
Similarly, franchises are navigating the integration of artificial intelligence (AI) … Is Your FranDev Marketing Ready for AI-Generated Search?

Use AI as your co-pilot, not your clone
The Gazette
Some advanced AI platforms and research tools go beyond simple generative AI. … You can use AI to supercharge your communications and marketing …

What the State of Creativity 2025 means for you
ClickZ
PLUS: Pride 2025 and the retail balancing act … Hi there! Highlights from today’s newsletter: The state of AI in content marketing (a new report)

1 big thing: What if they’re right?
Axios
Everyone assumes AI optimists and doomers are simply exaggerating. But no one asks: “Well, what if they’re right?”