Anthropic’s new AI model shows ability to deceive and blackmail
Axios
One of Anthropic’s latest AI models is drawing attention not just for its coding skills, but also for its ability to scheme, deceive and attempt to blackmail humans when faced with shutdown.
An Overview of Each Platform’s AI Tools for Advertisers
Social Media Today
AI tools are driving better response for many advertisers … Google Announces a Range of AI Powered Ad Updates at Marketing Live.
A Guide to the Most Powerful AI Applications for Marketing
Destination CRM
I remember when CRM tools came on the market; he was absolutely thrilled! A notable example of such a tool today would be artificial intelligence (AI) …
Google I/O 2025: AI rewrites the rules of modern marketing
The Drum
Google I/O 2025: AI rewrites the rules of modern marketing. Share … These tools don’t eliminate strategy – they shift it. Brands will need …
Brands could start shunning AI for social media marketing and advertising
Fortune
Brands could start shunning AI for social media marketing and advertising, instead using their feeds to show off ‘proof of reality,’ consultant says.
Streamlining Campaign Management with Artificial Intelligence in Marketing Automation
MarTech Outlook
As AI technology advances, its role in marketing automation will become increasingly sophisticated, providing marketers with tools to stay ahead …
From AI Tool to Agent: Reshaping Your AI Road Map
Forvis Mazars
However, simply adopting AI tools isn’t enough. Business leaders need a strategic AI road map to guide technology integration, moving beyond tactical …
Marketing: AI to supercharge micro-segmentation
Hello Future – Orange
Artificial intelligence, which makes it easy to conduct granular … Can you tell me why it plays an essential role when using AI for marketing?
SMBs rely heavily on social media for marketing and growth, study says
Marketing Dive
… artificial intelligence (AI) for assistance. Per the survey, 28% of SMBs use AI for their marketing and social media efforts, and 24% use technology …
4 new ways Google AI powers creativity
Google Blog
Discover 4 new ways Google AI’s tools can help businesses … At Google Marketing Live, we shared our next-gen AI-powered marketing solutions.
Google Announces a Range of AI Powered Ad Updates at Marketing Live
Social Media Today
… tools, at its Marketing Live event, including improved smart bidding, ad opportunities in AI search results, AI creative tools for marketers, and more …
New Google AI tools transform Creative Ads, Video Campaigns, Brand Listings
Search Engine Land
Google is putting agentic tools in Ads and Analytics · Google Marketing Advisor, an AI sidekick for advertisers, coming soon to Chrome · Add Search …
What is AI Mode, Google’s new artificial intelligence search technology?
CBS News
What is AI Mode, Google’s new artificial intelligence search technology? … AI technology to enhance its search engine capabilities. Sundar …
Google Unveils AI Tools to Help Brands, Retailers Drive Commerce Growth
PYMNTS.com
Google on Wednesday (May 21) unveiled a slew of artificial intelligence (AI)-powered tools to help brands drive growth in shopping and ad …
Google Marketing Live 2025: News and Updates
Google Blog
Google Marketing Live 2025 … Work smarter with new agentic capabilities: These are exciting changes, but we also know that adopting the right AI tools …
Google Unleashes Autonomous AI Agents for Marketers
Adweek
… AI solutions for marketers Wednesday at its annual Google Marketing Live event. Google’s new tools include an AI agent called Marketing Advisor …
Google AI Measurement Upgrades Announced At Google Marketing Live
Search Engine Journal
During its annual Google Marketing Live event for advertisers, Google announced upgrades to its AI measurement tools, making access easier for small …
Google expands ads in AI Overviews, AI Mode to desktop
Search Engine Land
Dig deeper. More Google Marketing Live 2025 news from today: New Google AI tools transform Creative Ads, Video Campaigns, Brand Listings · Google …
The ethical use of AI in advertising
IAPP
… AI’s outputs can show if the model needs to be updated or corrected. Some marketing policies require regular evaluations using tools like …
Explaining Agentic SEO To The C-Level
Search Engine Journal
For executives investing in AI, Agentic SEO represents a logical next step toward leaner, more effective marketing operations.
Marketers have lots of AI, but not enough direction – MarTech
MarTech
Marketing technology · > Mobile marketing … Marketing artificial intelligence (AI)Marketing managementMarketing operations (MOps).
How Generative AI Is Transforming Sales & Marketing: What Business Leaders Need to Know
SlashData
Generative AI refers to artificial intelligence models that can … Feeding customer or business data into external AI tools raises risks …
Strategic marketing for leaders: Equipping professionals to lead in the AI age.
The Economic Times
It now sits at the intersection of data, technology, and customer-centric design. The Strategic Marketing for Leaders: Leveraging AI for Growth …
Google’s AI Mode Gets Smarter With Deep Search, Agentic, and Shopping Tools
Adweek
Google’s AI Mode Gets Smarter With Deep Search, Agentic, and Shopping Tools … technology. Alphabet posted year-over-year revenues of $90.23 …
AI is Already Changing Retail — and There’s No Turning Back
Total Retail
… Artificial Intelligence (AI). May 19, 2025. AI is Already Changing Retail … This balance between cutting-edge technology and human understanding will …
Want to work in AI applied to marketing? These are the skills most valued by companies.
merca20.com
Artificial Intelligence (AI) is no longer a technology exclusive to … AI tools you should master in marketing. Among the professionals …
Rethink ROI: When Accuracy Matters, Integrated, AI-Backed Tools Measure Up
Forbes
… marketing’s impact. Embrace AI-backed technology to unlock advanced capabilities. Marketers recognize the potential of AI to address common …
AI promises a shortcut, but creative teams are taking the scenic route
MarTech
Marketing technology · > Mobile marketing · > Optimization and … Marketing artificial intelligence (AI)Marketing management. Fuel up with …
Meta Will Soon Enable Advertisers To Test Experimental AI Features
Social Media Today
Meta’s launching a new program that will enable advertisers to try out its evolving AI ad tools … technology buyers and sellers. All copyright …
Move over SEO: How AI is rewriting the rules of digital marketing | Opinion
The Tennessean
… Artificial Intelligence Optimization (AIO) to ensure their content is cited by AI. … AI tools like ChatGPT. That means your content has to be clear …
Bank marketers double down on AI
ABA Banking Journal – American Bankers Association
… impact of marketing AI and technology and analytics tools on bank marketing in the future. Only 44% felt it would significantly enhance marketing …
Are AI Chatbots Taking Over Online Search? [Infographic]
Social Media Today
… AI apps as discovery tools, and what that means for search engine marketing. … technology buyers and sellers. All copyright resides with them …
Agentic AI: The Quiet Revolution Transforming Marketing
Brand Equity
… Artificial intelligence agents are software entities designed to … Marketing; Agentic AI: The Quiet Revolution Transforming Marketing. image.
Marketing AI Agents cartoon – Marketoonist
Tom Fishburne
Marketing technology has always been something of an arms race. Yesterday’s breakthroughs turns into today’s table stakes. Agentic AI is being …
AI study finds ‘no significant impact on earnings or recorded hours’
Fortune
“Software, writing code, writing marketing tasks, writing job posts for HR professionals—these are the tasks the AI can speed up. But in a broader …