Top Marketing AI News Stories, Week of September 29, 2025

Stop Chasing Every AI Tool Available — Focus on These 3 to Grow Faster, Smarter and Without Burnout
Entrepreneur
AI content tools are the most common — and the most misunderstood. … SEO and search marketing insight tools. Too many businesses treat SEO …

MAI launches AI agents for digital ads with $25 million investment
Digital Commerce 360
Marketing technology startup MAI has launched an artificial intelligence … tools without the cost of agencies or the burden of manual campaign …

Meta unveils Business AI and new generative tools – Search Engine Land
Search Engine Land
Meta also introduced new generative AI tools for video that help … marketing departments through inspiring leadership both on agency, client and …

AI in Marketing: Hype vs. Reality – How Artificial Intelligence is Transforming Strategies and …
BBN Times
AI in marketing refers to the use of artificial intelligence … Smart Tools, Healthier Patients: How Medical Staff Can Harness Technology · Technology …

Local industry leaders taking next step with AI tools for research, simulations
Business Record
Marketing leaders emphasized the continued need for human touch and involvement when using AI tools. Even though Meyocks’ tool helps simulate audience …

Meta streamlines AI use for brands with new business agent, creative tools
Marketing Dive
Meta streamlines AI use for brands with new business agent, creative tools · Dive Brief: · Dive Insight: · Recommended Reading · Marketing Dive news …

Three Ways Marketing Agencies Leverage AI
The AI Journal
Artificial intelligence is transforming the way marketing agencies operate … AI creative tools enable the testing of new angles, styles, and formats …

Generative AI Has Entered the ‘Run’ Phase of Marketing Adoption
Marketing Profs
More Resources on Artificial Intelligence in Marketing. AI Skills … Are AI Tools Replacing Traditional Search Engines? Where AI Gets Its …

8 affordable AI tools for new and growing businesses in 2025
Mashable
Marketing and advertising aren’t all about video and graphics — it’s also about text. Plenty of AI tools can generate text, but Jasper is built …

Using Public AI Tools for Marketing and Communications is Risky. Do This Instead.
The Financial Brand
Using Public AI Tools for Marketing and Communications is Risky. Do … Financial organizations should regard private AI as more than just a technology …

AI-Powered Tools Enhance Global Innovation Strategies
IEEE Spectrum
… artificial intelligence (AI). As intellectual property ecosystems … marketing of IP.com’s pioneering generative and semantic search AI technologies.

Need a Social Media Influencer for Your Brand? There’s an AI for That
Inc. Magazine
Influencer marketing campaigns can be powerful tools, helping brands acquire new customers, make product launches go viral, and even drive growth …

Microsoft launches AI and productivity software bundle for consumers
CNBC
“Other AI tools stop at chat — we deliver that plus so much more,” Yusuf Mehdi, Microsoft’s consumer marketing leader, wrote in a statement provided …

Unilever’s AI Tool Gives Closeup Brand a Marketing Boost
Consumer Goods Technology
Unilever has made several investments in AI-enabled marketing over the past year, and it is now reaping the benefits with the launch of Closeup’s …

The New York Times builds AI tools for messy data investigations
ContentGrip
Building repeatable tools. Each newsroom project becomes a reusable product, much like how marketing teams could codify AI workflows for SEO audits or …

1 big thing: The empty new world of AI video
Axios
OpenAI’s new Sora app gives us a fast-forward view of a future in which AI video, social media and the attention economy fuse into one giant mucky, murky, reality-corroding pool of virality.

AI Marketing Value Highlights Rising Demand
ETF Trends
Understanding what artificial intelligence can bring to the marketing space is key for contextualizing the scale of AI adoption. Keep in mind: …

How AI is Transforming Marketing in 2025
Exploding Topics
Explore 2025 AI marketing stats: where generative AI is used most, tools marketers prefer, ethics & risks, adoption trends & why it’s reshaping …

How AI is rewriting the rules of search and shopping – by the numbers
Digiday
… artificial intelligence. 03. Generative AI … Get access to tools and analysis to stay ahead of the trends transforming media and marketing.

Smarter Law Firm Marketing: AI Tools That Actually Work, with FirmPilot
Legal Talk Network
Smarter Law Firm Marketing: AI Tools That Actually Work, with FirmPilot … Legal Technology , Marketing for Law Firms , Solo & Small Practices …

Monster vs. Modular: Escaping the Frankenstack Trap in Marketing Technology
CMSWire.com
Similarly, workflow automation tools now use AI to predict … marketing technologycomposabilitycomposable stacks#martechcxaidigital marketing.

Gartner Says AI Vendor Race is Reshaping Competition Across the Entire AI Technology Stack
Gartner
With various AI vendor races taking place across the AI technology … Marketing at a Technology/Service Provider, Procurement, Research and …

Why Accenture is Training 700000 Staff in Agentic AI
AI Magazine
Agentic AI systems operate differently from traditional AI tools by … The technology giants shifting towards agentic AI. The push towards …

AI might finally done something which tells us everything about how the technology will actually change the world*
The Independent
For a technology marketing campaign, AI’s rollout has been unusual … AIartificial intelligenceApple. Join our commenting forum. Join thought …

Agentic AI Revolutionizes Marketing: 30% Efficiency Boost in 2025
WebProNews
Tools like Amazon’s ad creator and SEO agents exemplify … AI focused marketing news, updates and strategies for the marketing decision maker.

IAB releases AI use case map for advertising professionals
PPC Land
The Interactive Advertising Bureau provides structured guidance for marketing organizations navigating artificial intelligence … tools for marketing …

Will artificial intelligence free us from tedious life admin?
AFR
… Marketing · Gaming & Wagering · Manufacturing · Agriculture · Sport · Tourism … Technology · AI. Print article. Opinion. Will artificial intelligence …

Major merchants welcome AI agents, Amazon blocks competition
PPC Land
The development of specialized AI commerce tools continues accelerating across the industry. Technical guides for building functional AI marketing …

Bridging the engagement gap in B2B marketing education: Integrating storytelling and AI
ScienceDirect.com
Literature review. This review is structured around two pedagogical strands, storytelling and artificial intelligence (AI) … AI detection tools …

AI Assistants Set to Influence Over One Fifth of Online Holiday Orders, Salesforce Finds
Vinetur
Marketing & Technology. AI Assistants Set to Influence Over One Fifth of … Artificial intelligence and digital agents are expected to drive …

Jobs crisis in plain sight*
Axios
Mike Allen and I talked privately with 20 different CEOs of a wide range of companies. Every single one of them said they’re reducing their hiring ambitions at the dawn of AI.

Marketing Still Starts With Empathy*
| Florida Realtors
BOSTON — Even as artificial intelligence (AI) and automation reshape business strategies, experts say the foundation of marketing remains the same: …