MarketingTech.AI News May 20, 2025

May 20, 2025 | By Tom Pick | Reading Time: 2 minutes

Scott Brinker's 2025 MarTech Supergraphic
The 7: Last Week’s Top Marketing AI News Stories
The Gr-AI-m Reaper: Hundreds of jobs at IBM and Crowdstrike vanish as artificial intelligence makes humans more dispensable
TechRadar
IBM and CrowdStrike slashed hundreds of jobs while simultaneously investing heavily in AI capabilities, signaling a concerning shift in workforce priorities. As executives frame these cuts as “efficiency measures,” should knowledge workers across all industries be preparing for an AI-driven job apocalypse?

Have a genius business idea? These 2 AI tools can help you turn it into a reality
ZDNET
Launching a business has never been more accessible thanks to new AI tools that streamline everything from concept validation to logo design. Could your million-dollar idea finally become reality with just a few AI prompts and zero technical expertise?

AI Will Replace Marketing Jobs As CMO Budgets Stagnate, Says Gartner
AdExchanger
Gartner predicts a significant shakeup in marketing departments as CMO budgets remain flat while AI adoption accelerates. With 75% of marketers already using AI and 25% of marketing jobs potentially automated by 2026, is your marketing career on the chopping block?

How to choose the right marketing AI tools for real business impact
MarTech
As businesses navigate through thousands of marketing AI tools promising transformative results, identifying which ones deliver genuine ROI remains challenging. Could the five-step framework in this article be the difference between AI implementation success and costly experimentation failure?

If your teams aren’t ready for AI, then your tools won’t matter
MarTech
Companies are racing to adopt AI marketing tools, but a staggering 70% of transformation initiatives fail due to organizational readiness issues. Is your organization making the critical mistake of focusing on technology while neglecting the human systems that determine AI success?

2025 Marketing Technology Landscape Supergraphic: 100X growth since 2011, but now with AI…
CustomerThink
The 2025 Marketing Technology Landscape reveals a staggering 100-fold growth since 2011, with AI now embedded across nearly every category of the 13,000+ solutions. How can marketers possibly navigate this explosion of options without drowning in technological overwhelm?

Why CMOs Shouldn’t Trust the AI Confidence Boom
CMS Wire
CMO confidence in AI marketing solutions has skyrocketed to 91%, yet disappointing ROI and implementation challenges remain widespread. Is this dangerous disconnect between executive enthusiasm and operational reality setting marketing departments up for an inevitable AI reckoning?
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Brand24
Brand24 is an AI-powered social listening tool that monitors online mentions of brands, products, and keywords across social media, news sites, blogs, and forums. It provides real-time insights, sentiment analysis, and trend tracking to help businesses manage their reputation, analyze competitors, and engage with audiences effectively.
 
Marketing AI Tools of the Week

Accelevents is an affordable, AI-powered event management platform offering comprehensive solutions for registration, ticketing, and virtual events.
Outgrow’s AI quiz maker helps users create interactive quizzes by generating questions, outcomes, and logic flows based on a few simple inputs.
Beautiful.ai is an AI-powered presentation tool that streamlines the creation of professional, visually appealing slides.
Disclosure: Some links in this message may be affiliate links, which on extremely rare occasions lead to sales for which I am compensated a tragicomically small sum of money. If you purchase anything through one of these links (bless you!) there will be small and momentary joy in my bank account. This in no way affects your cost.

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